Sponsorship is out.
Partnership is in.

When you partner with the Guild, you're not just getting visibility with breweries — you're getting structured access to the full ecosystem that makes NC craft beer run.

• Access to a statewide network of 300+ member breweries and 200+ allied industry supporters across retail, tourism, agriculture, and more

• Connections to government agencies, educational institutions, and media partners

Rather than sharing space with competitors in a sponsorship package, category partners claim a defined position within the NC craft beer industry, with the potential for exclusivity.

Examples include: Official Packaging Partner of NC Beer, Official Retail Partner, Official Ingredient Partner, Official Logistics Partner, or Official Hospitality Partner.

This model supports corporate umbrella organizations and supplier ecosystems more effectively than event-specific sponsorships.

Partnership with the Guild isn't just marketing exposure — it's a position inside one of the most active craft beer advocacy organizations in the Southeast. That means real access to the conversations shaping the industry.

Get access to: Industry sentiment reporting, legislative and regulatory briefings, procurement roundtables, educational programming participation, and industry trend insights.

This moves partnership positioning from marketing support to strategic industry engagement. Corporate investment becomes easier to justify when positioned as influence and intelligence — not advertising.

The Guild runs events and programs year-round. Rather than buying into a single event and calling it done, Crafted Collabs partners are woven into a coordinated calendar of consumer-facing activity.

What this looks like in practice: Integrated campaign visibility, coordinated seasonal touchpoints, cross-promotional toolkits, and structured co-branding opportunities.

This is what makes Crafted Collabs a year-round relationship — not a one-event transaction.